A Partnership Approach That Puts Your Museum's Needs First
Too Good To Be True?
Nobody visits a science center to stand in line. Our Virtual Queue feature lets visitors hold their place in line from their phone — so the wait happens while they explore, not while they stand still.
Space Center Houston needed to replace the “first come first served” tram boarding system they used before the pandemic with a digital solution.
"The goal was to limit the number of visitors in the tram queue and boarding area so that social distancing could be maintained while still providing a seamless visitor experience."
— Guru Experience Co. CEO Suzie Dergham
Guru’s Virtual Queue solution provided Space Center with advanced Tour registration, Tour and Boarding time information, and digital queueing with planned timed intervals.
Tram riders are issued a Virtual Boarding Pass with a group number and wait time for departure. Visitors are now free to explore the Center until their group is called. Digital Signage in the Center lets visitors know which tram is approaching, and which is on deck. When it’s time to board, visitors receive a push notification from the app along with directions on where to go to enter their assigned tram.
That’s the kind of technology we like best: it doesn’t put a screen between visitors and the experience — it hands back time they would otherwise have spent standing in a queue.
Virtual Queue is one piece of our enterprise solutions for museums, science centers, and attractions. For a closer look at how digital queueing changes the visit, read See More, Wait Less! from the Guru team.
Looking for more audience experience inspiration?
Curious what a Guru-powered app could look like for your institution? Book a demo with our team, or read more insights from the Guru team.
Behind the scenes of how we turn museum stories into interactive, accessible experiences - plus what we’re learning along the way
